I need your help once again. As you know I’ve been thinking about book marketing strategies, looking at what has worked well for me so far (? I enjoy the interaction with other bloggers and I’ve met very interesting people, both fellow authors and non-authors [not many left] but what might make a book sell remains a mystery to me), and what are the things that I haven’t tried.
From the very beginning I heard, and I was advised, to have a newsletter. As I didn’t have many (any?) followers at the time, and I wasn’t sure about my plans, I didn’t, and to this day I haven’t. I’ve read posts about the mechanics of it, possible tools, etc. I understand it is a way to be in touch with your readers (or clients if you do other things) and of collecting an e-mail list.
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